Musicians used to perform in bars to reach their audience and become popular, that was last century. Today, they do it through digital media. Throughout the last century the most important thing for musicians was to sign a contract with a record company. Today they want freedom. That freedom comes with problems that end up wearing them down, like low resources for production, lack of professionalism in processes, inability to reach big brands, ongoing amateurism. FiReMusic is the Uber of the music industry since it gathers artists, venues and crowdfunding to face the new normal.